Cuz I Love You (Deluxe)
Introducing Lizzo: Your Next Music Obsession
I’m sure the name Lizzo is starting to become common knowledge at the time of me writing this. She’s practically blown up due to what I would best describe as “perfect timing.” Everything just seemed to work in her favor around the same time. But for those who don’t know, Lizzo has actually been in the game for years previously releasing two albums Lizzobangers and Big Grrrl Small World both to critical acclaim. Her most recent release, the very well-received Cuz I Love You is actually her third full-length record and her second major-label release after her Coconut Oil EP. I remember the first time I came across Lizzo was a few years back on a short-lived MTV program called Wonderland which created a unique environment for artists to come together and perform some of their new stuff. This is way past the point of MTV actually caring about music, since they stopped actually showing videos years before it, but it was cool to see that they were trying. Admittedly, I was watching for two of my favorite artists JoJo and Hayley Kiyoko, and Lizzo didn’t appear as a performer, she was actually one of the hosts of the show. I wasn’t aware that she was an artist at the time. There was one time when I saw her freestyling with an artist, but I didn’t think anything of it. I just thought she was having a bit of fun. Well, little did I know that this Lizzo girl was soon to become a household name, and honestly, a top contender for the next Grammy ceremony.
She Will Not Be Ignored
The record opens up beautifully, with Lizzo giving us a taste of her vocal chops with opening number “Cuz I Love You” which also shares the name of the album title. It’s a big track, with great quotable lyrics, and a refrain that you can’t help but sing-along to. This song sets the tone for the rest of the album, where Lizzo puts together a great mix of R&B, hip hop and even some pop leaning moments. As mentioned before, Lizzo even dabbles in the rap game, and she can bring it. There are some great features on the record too including Missy Elliott in my personal favorite “Tempo” and Gucci Mane jumps in on “Exactly How I Feel” with a solid verse. If you’ve read any of my previous pieces, I do like to point out the use of collaborations a lot because they can be a big deal. They can make or break a record, and luckily Lizzo is just so good at what she does that she knew exactly who was perfect for each song and made sure to use them to the best of their abilities, while still being at the center of the song herself. Aside from the collabs, Cuz I Love You is stacked with many potential hits including the proud feminist hit, and potential single “Like A Girl” and the self-love anthem “Soulmate” where Lizzo delivers some of my favorite bars.
Don’t Lie, You Know It’s Great
One of Lizzo’s most popular songs, and for good reason, is the lead single from Cuz I Love You “Juice.” Not only does it sound timeless, but it’s also so much fun to sing-along to, and that’s one of the best things about Lizzo’s music. She makes it easy for you to join in with incredibly quotable moments like in the bridge of the song “somebody come get this man, I think he got lost in my DMs” and probably the most iconic line from “Juice” in the pre-chorus “heard you say I’m not the baddest bitch you lie.” It’s also hard to find a song like this in the current market of music. “Juice” is described as a funk-pop number with a bit of rap, and I never knew that I needed a song like this until it happened. I remember when one of my friends first heard the song, they told me they were obsessed with it, and I was like “what? Lizzo isn’t someone who you become obsessed with.” Well, I was very wrong to think that, because once the album dropped, I couldn’t stop listening for a while. I mean, I haven’t stopped to this day.
Next Stop: Top Of The Charts
Now, we get to the moment I had alluded to earlier when mentioning “perfect timing.” Cuz I Love You was released in mid-April, which was around the time of Coachella, where Lizzo delivered a stunning performance that I saw many friends on social media talk about. Along with that, Lizzo’s track “Truth Hurts” was featured in the Netflix film Someone Great which was released the same day as her album, thus throwing a lot of attention at Lizzo at the perfect time, allowing for her record to debut in the Top 10 at number 6, receiving incredible reviews from critics. She quickly slapped “Truth Hurts” on to the deluxe edition of Cuz I Love You, since it was originally just a single from about two years back. “Truth Hurts” has now made its way onto the charts, sitting right outside of the Top 20. It completely makes sense as to why the song is so appealing. It’s a lot of fun and it provides great Lizzo moments as I’ve mentioned before where you can’t help but quote each lyric with your friends and just have a great time. There’s no telling what exactly will happen with Lizzo’s newfound queen status, but I do believe that she has worked her ass off for this moment. Her music is being used in media, as well as being played on the radio, and she’s receiving so much respect from other artists that she definitely deserves. I strongly believe that she will follow in the footsteps of artists like SZA and H.E.R. and rock the Grammys next year, though, I’m hoping for more of a H.E.R. outcome, if I’m being honest. Regardless, I believe that Cuz I Love You will be an award-winning album, and you know I’m right.